Social Media Assistant

Centers Health Care is looking to hire a Social Media Assistant to work in the Bronx, NY.

Position Overview: We are looking for a creative and detail-oriented Social Media Assistant to support our social media strategy and enhance our online presence. The ideal candidate will have a passion for healthcare, a strong understanding of social media trends, and excellent communication skills. You will work closely with our marketing team to create and manage content, analyze performance metrics, and help build our brand's presence in the community.

Key Responsibilities:

• Assist in developing and implementing social media strategies to increase brand awareness and engagement.
• Create, curate, and schedule engaging content for various social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and others.
• Monitor and respond to social media interactions, including comments, messages, and reviews, in a timely and professional manner.
• Collaborate with the marketing team to align social media campaigns with overall company goals and initiatives.
• Analyze social media metrics and generate reports on performance, trends, and areas for improvement.
• Stay up-to-date with industry trends, tools, and best practices to ensure our social media presence remains current and effective.
• Assist in managing paid social media advertising campaigns and monitor their performance.
• Support the creation of visual content, including graphics, videos, and infographics, as needed.
• Contribute to brainstorming sessions and provide creative input for new social media campaigns and initiatives.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field (or equivalent experience).
• Proven experience managing social media accounts and creating content for various platforms.
• Strong understanding of social media trends, best practices, and analytics tools.
• Excellent written and verbal communication skills with a keen eye for detail.
• Ability to work independently and collaboratively in a fast-paced environment.
• Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) and social media management tools (e.g., Hootsuite, Buffer) is a plus.
• Knowledge of healthcare industry and its unique social media needs is preferred but not required.